I recently stopped by Sterling BMW Newport Beach while shopping for a new BMW. Like most buyers, I came in with a lot of questions and several offers from different dealerships, so I wanted to make sure I was making the right decision rather than just the quickest one.
From the moment I met Frank, I could tell he genuinely cared about helping me, not just selling me a car. He was incredibly patient, took the time to answer every question thoroughly, and walked me through all the options without ever making me feel rushed or pressured. He was transparent, honest, and straightforward throughout the entire process, which made a huge difference.
I’ve visited quite a few dealerships during my search, and unfortunately, that’s not always the experience you get. Too often, the conversation feels focused on closing a sale as quickly as possible. Frank was the complete opposite. He listened, understood what I was looking for, and gave me the information I needed to make an informed decision.
Whether I end up buying from Sterling BMW Newport Beach or not, I wanted to recognize Frank for the outstanding experience he provided. His professionalism, integrity, and customer-first approach truly stood out, and I hope his managers know what an exceptional representative they have on their team.
Thank you, Frank—I really appreciate your time and your help. Keep up the great work!
Ari Gholami
-
May 17, 2026
I’ve purchased BMWs from different dealerships before, and I can honestly say my experience at Sterling BMW Newport Beach was on another level.
Mike Teymouri is hands down one of the best, most honest, and most experienced sales advisors I’ve ever worked with. No pressure, no games, no typical dealership energy — just straight professionalism, transparency, and genuine effort to make sure I got the right deal and felt confident every step of the way.
What stood out most about Mike was how much he actually cared after the sale too. He goes above and beyond, makes himself available, explains everything clearly, and treats you like a real person instead of just another transaction. You can tell he’s been doing this for a long time because he knows exactly how to take care of people properly. If you’re buying a BMW in Newport Beach, ask for Mike. Seriously.
Also want to give a huge shoutout to Arda Aksel from the BMW Genius team. Guys like Arda are the silent MVPs behind the experience. He took the time to fully set up my car, connected all the Bluetooth and tech features, walked me through everything patiently, and made sure I was completely comfortable before driving off. Super knowledgeable, calm, professional, and genuinely helpful.
Together, Mike and Arda made this one of the smoothest and best luxury car-buying experiences I’ve ever had.
Sterling BMW Newport Beach absolutely stands out from other BMW dealerships I’ve dealt with.
Highly recommended.
Andy Steinman
-
March 23, 2026
I’ve purchased a lot of BMWs all over Southern California. I’m in the San Diego area and came up north for the first time to
Sterling. Jerry and the finance team were a pure joy to work with. Once of the best buying experiences I’ve ever had with over a dozen cars. Much appreciated and highly recommended!
shyr yisheng
-
November 20, 2025
SEE THIS BEFORE YOU MAKE A CAR PURCHASE AT STELLING BMW!!
Be careful!!!!!!!
The after sale customer service is absolutely NONE.
Here’s what happened.
Due to work relocation, i decide to buy a used car mainly for commute purpose. Then I found the sterling BMW Newport Beach has this X1 available, which is close to my budget range.
I quickly contacted the sales person and the horror story started. I got deceived by the sales person Aaron throughout the whole car condition and price discussion.
I found out the spare key was missing (only 1 car key available ) after I’ve signed all the documents and made the deposit of $5000. The price to duplicate the key fob is $580.
This may explain why after the transaction was made, the sales person was gone, never reply email or giving solution. Even I copied the sales manager in the thread, still no clear plan to have a solution (either provide me a spare key nor giving me a discount price to get one….etc) these sales people just try to be silence and pretending nothing happened. If you don’t care anything after buying a car, you don’t need to worry. But if you expect any service or support after the transaction from this leadership, please think twice, three time, before coming to to Sterling BMW!!
Kayvon Javid
-
May 22, 2026
I normally do not take the time to write reviews after servicing my cars, but my experience at Sterling BMW genuinely stood out.
I have unfortunately had some bad experiences in the past with BMW of Irvine service, so I was not expecting this level of care and professionalism.
From the moment I arrived, the greeting, professionalism, and overall hospitality at Sterling BMW were exceptional. The entire team made the process smooth, welcoming, and stress-free. My service advisor, George Chala, was extremely friendly, professional, and communicative throughout the visit. I also want to mention Rex, the foreman, who was equally professional and helpful.
They accommodated me with a loaner vehicle, kept me updated with videos and detailed explanations of what the car needed and what work was being performed, and even washed the car afterward, which was a very nice touch. Even when I serviced vehicles I had actually purchased from Irvine BMW, I never received this level of customer care and attention.
The yearly service itself was not free, which was completely fine and expected. What truly impressed me, and honestly what motivated me to write this review, was that they noticed and replaced a cosmetic interior trim piece around the shifter that had started peeling. It was not a mechanical issue, yet they still took care of it without making it a hassle.
That level of attention to detail and customer care is rare today.
Sterling BMW is by far the best BMW service department I have ever been to. The professionalism, communication, hospitality, and overall customer experience were on another level.
Highly recommended.
Our Address
3000 West Coast Hwy, Newport Beach, CA 92663, USA
Claim Listing: Sterling BMW
Please Login or Register an Account to Claim Listing
I recently stopped by Sterling BMW Newport Beach while shopping for a new BMW. Like most buyers, I came in with a lot of questions and several offers from different dealerships, so I wanted to make sure I was making the right decision rather than just the quickest one. From the moment I met Frank, I could tell he genuinely cared about helping me, not just selling me a car. He was incredibly patient, took the time to answer every question thoroughly, and walked me through all the options without ever making me feel rushed or pressured. He was transparent, honest, and straightforward throughout the entire process, which made a huge difference. I’ve visited quite a few dealerships during my search, and unfortunately, that’s not always the experience you get. Too often, the conversation feels focused on closing a sale as quickly as possible. Frank was the complete opposite. He listened, understood what I was looking for, and gave me the information I needed to make an informed decision. Whether I end up buying from Sterling BMW Newport Beach or not, I wanted to recognize Frank for the outstanding experience he provided. His professionalism, integrity, and customer-first approach truly stood out, and I hope his managers know what an exceptional representative they have on their team. Thank you, Frank—I really appreciate your time and your help. Keep up the great work!
I’ve purchased BMWs from different dealerships before, and I can honestly say my experience at Sterling BMW Newport Beach was on another level. Mike Teymouri is hands down one of the best, most honest, and most experienced sales advisors I’ve ever worked with. No pressure, no games, no typical dealership energy — just straight professionalism, transparency, and genuine effort to make sure I got the right deal and felt confident every step of the way. What stood out most about Mike was how much he actually cared after the sale too. He goes above and beyond, makes himself available, explains everything clearly, and treats you like a real person instead of just another transaction. You can tell he’s been doing this for a long time because he knows exactly how to take care of people properly. If you’re buying a BMW in Newport Beach, ask for Mike. Seriously. Also want to give a huge shoutout to Arda Aksel from the BMW Genius team. Guys like Arda are the silent MVPs behind the experience. He took the time to fully set up my car, connected all the Bluetooth and tech features, walked me through everything patiently, and made sure I was completely comfortable before driving off. Super knowledgeable, calm, professional, and genuinely helpful. Together, Mike and Arda made this one of the smoothest and best luxury car-buying experiences I’ve ever had. Sterling BMW Newport Beach absolutely stands out from other BMW dealerships I’ve dealt with. Highly recommended.
I’ve purchased a lot of BMWs all over Southern California. I’m in the San Diego area and came up north for the first time to Sterling. Jerry and the finance team were a pure joy to work with. Once of the best buying experiences I’ve ever had with over a dozen cars. Much appreciated and highly recommended!
SEE THIS BEFORE YOU MAKE A CAR PURCHASE AT STELLING BMW!! Be careful!!!!!!! The after sale customer service is absolutely NONE. Here’s what happened. Due to work relocation, i decide to buy a used car mainly for commute purpose. Then I found the sterling BMW Newport Beach has this X1 available, which is close to my budget range. I quickly contacted the sales person and the horror story started. I got deceived by the sales person Aaron throughout the whole car condition and price discussion. I found out the spare key was missing (only 1 car key available ) after I’ve signed all the documents and made the deposit of $5000. The price to duplicate the key fob is $580. This may explain why after the transaction was made, the sales person was gone, never reply email or giving solution. Even I copied the sales manager in the thread, still no clear plan to have a solution (either provide me a spare key nor giving me a discount price to get one….etc) these sales people just try to be silence and pretending nothing happened. If you don’t care anything after buying a car, you don’t need to worry. But if you expect any service or support after the transaction from this leadership, please think twice, three time, before coming to to Sterling BMW!!
I normally do not take the time to write reviews after servicing my cars, but my experience at Sterling BMW genuinely stood out. I have unfortunately had some bad experiences in the past with BMW of Irvine service, so I was not expecting this level of care and professionalism. From the moment I arrived, the greeting, professionalism, and overall hospitality at Sterling BMW were exceptional. The entire team made the process smooth, welcoming, and stress-free. My service advisor, George Chala, was extremely friendly, professional, and communicative throughout the visit. I also want to mention Rex, the foreman, who was equally professional and helpful. They accommodated me with a loaner vehicle, kept me updated with videos and detailed explanations of what the car needed and what work was being performed, and even washed the car afterward, which was a very nice touch. Even when I serviced vehicles I had actually purchased from Irvine BMW, I never received this level of customer care and attention. The yearly service itself was not free, which was completely fine and expected. What truly impressed me, and honestly what motivated me to write this review, was that they noticed and replaced a cosmetic interior trim piece around the shifter that had started peeling. It was not a mechanical issue, yet they still took care of it without making it a hassle. That level of attention to detail and customer care is rare today. Sterling BMW is by far the best BMW service department I have ever been to. The professionalism, communication, hospitality, and overall customer experience were on another level. Highly recommended.